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2025-01-31 发布于陕西
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CHANGEMANAGEMENTLEADERSHIPGUIDE20112TABLEOFCONTENTSINTRODUCTION_______________________________________________________________4WHATISCHANGEMANAGEMENT?______________________________________________________4CHANGESTARTSWITHAVISION_______________________________________________________5CharacteristicsofanEffectiveVision:________________________________________________5WhataboutaStrategy?____________________________________________________________6COMMONOBSTACLESTOCHANGE_______________________________________________6OVERVIEWOFTHELEADER’SROLEFORMANAGINGCHANGE__________________________7WHYDOCHANGEEFFORTSFAIL?________________________________________________7EightErrorsCommontoOrganizationalChangeEffortsandTheirConsequences__________7ROLESANDRESPONSIBILITIESFORCHANGE_______________________________________8WHERETOSTART?____________________________________________________________9CHANGEMANAGEMENTMODEL_________________________________________________10EIGHTSTEPSTOEFFECTIVECHANGEMANGEMENT_________________________________11Stepone:IncreaseUrgency_______________________________________________________11Steptwo:BuildtheGuidingTeam__________________________________________________11Stepthree:GettheVisionRight____________________________________________________12Stepfour:CommunicateforBuy-In_________________________________________________12Stepfive:EmpowerAction_________________________________________________________13Stepsix:CreateShort–TermWins_________________________________________________13Stepseven:Don’tLetUp__________________________________________________________14Stepeight:MakeChangeStick_____________________________________________________14COMMUNICATIONSTRATEGY___________________________________________________151.BuildingaStrategy___________________________________________________________152.InvolvingKeyStakeholdersinCommunicationsEfforts____________________________163.DeterminingMessageContent_________________________________________________164.IdentifyingMostEffectiveCommunicationChannels______________________________16AdvantagesandDisadvantagesofCommunicationChannels__________________________175.EnsuringFollow-Up__________________________________________________________17MANAGINGTHEEMOTIONSINCHANGE___________________________________________183Bridges’ThreePhasesofTransitions_______________________________________________18Phase1:Ending,Losing,LettingGo________________________________________________19Phase2:TheNeutralZone________________________________________________________19Phase3:TheNewBeginning______________________________________________________20AdditionalTipstoAddressingResistance____________________________________________20WHAT’SYOURPERSONALITYPREFERENCE?_______________________________________21FINALTIPSANDHINTS:________________________________________________________21ADDITIONALRESOURCES______________________________________________________22Books:___________________________________________________________________________22Articles:__________________________________________________________________________22Websites:________________________________________________________________________22CONTACTINFORMATION_______________________________________________________22TEAMCHARTERGUIDELINES/CHECKLIST_________________________________________23CHANGEASSESSMEN...

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